In 2014, more retailers might know how you shop

Technologies like video analyzers and Wi-Fi trackers could find increased usage in stores

  • A promotional image for RetailNext, a company that provides heat maps of customer movement throughout retail stores.

  • Apple has placed transmitters near certain products in its stores to sense when people walk past them, if they're carrying a smartphone.

  • Shopkick's mobile app communicates with Bluetooth sensors in Macy's stores.

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