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  • 18 November 2019 08:40

Zulu Labs launches Trusted Sender Score, the Email Domain Trust Metric to help reduce SPOOF and SPAM

Zulu Labs Pty Ltd, the leading post DMARC authentication email service provider and email trust network has launched Trusted Sender Score.

MELBOURNE, Australia - November 18, 2019

After more than three and half years of research and commercial testing into the effects DMARC (domain messaging and reporting conformance) has on email delivery and reputation, Zulu Labs Pty Ltd, the leading post DMARC authentication email service provider and email trust network has launched Trusted Sender Score.

Trusted Sender Score is a free and easy to understand email domain trust rating application. It was built for the purpose of providing email users with a simple and effective way to understand if a URL (website / email domain) and the use of email by the operator, can be trusted.

“We took a different approach to email cyber security,” said David Barnes, co-founder and CEO of Zulu Labs. “From our research we understood that under certain conditions, DMARC can and will prevent spoofing of a domain, so given that fact and other key email criteria we felt that educating email users through the provision of a score between zero and ten, would help in the prevention of successful spoof, phishing and business email compromise attacks.”

The score is based on a scale of 0 - 10, with 0 being untrustworthy and 10 being the highest trust rating. The tool is mobile ready and comes with browser plugins for Chrome and Firefox.

The tool provides a real time advanced assessment of a domain and then the application performs another series of tests to produce the stored score. The total number of domains processed at the time of this release is 29,189 with an average Trusted Sender Score of 4.28.

Users can access the application by visiting https://trustedsenderscore.com

Trusted Sender Score is the first application of its kind and it is positioned to be the App that email users check before buying or signing up to a domain. If it is accepted that 90% of all cyber-attacks involve or started from an email, Trusted Sender Score is designed to help users have the information to decide if thy trust handing over their email address to domain’s that may or may not be protected.

The Trusted Sender Score website publishes free DMARC adoption statistics and also provides domain owners with free tools to help become protected.

ENDS

Media Contact Antonia Puccio antonia.puccio@zululabs.com

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