Stories by Claudia Huertas

  • SALES CLINIC: Are your products costing you business?

    There is enough pressure on business managers without expecting them to read the minds of customers too. So, expect nothing short of miracles when it comes to the development of strategy and marketing decisions on existing and new product lines.

  • INVESTMENT CLINIC: Steps to seeking investment

    Although the growing venture capital market in Australia has provided many businesses with a viable alternative to their regular sources of funding, some are still unable to prepare and deliver an investment proposal that sticks and sells.