Stories by James Martin

  • In search of the typical PC buyer

    True or false: the declining cost of owning a PC has prompted many low-income families to join the digital revolution. The answer, according to a new study of consumer PC buying habits, is false. The report by data analysis firm InfoBeads reveals that low-income households (under $US20,000) accounted for only 8 per cent of PC purchases during the first quarter of 1999.