Stories by Len Rust

  • Marketers unlikely to increase spending

    Drastic marketing budget increases are not likely this year for most marketers worldwide, according to a survey conducted by the CMO Council and sponsored by Deloitte Consulting, Market and TechTarget.

  • Indian SMBs keen on mobility

    Small-to-medium-sized businesses in India are more mobile and more ready to adopt mobility solutions than their counterparts in other countries, according to industry analyst Ovum.

  • 3G spread to boost mobile TV

    As mobile TV services expand over the next five years, ABI Research believes the total number of subscribers will grow to 462 million, driven in large part by the expansion of 3G networks, and flat-rate plans for mobile video.

  • Aussies worth watching

    ClickFind, GRA, GreenInnovation, inXchange, RPO Inc, and Tangler come under the spotlight

  • Too many questions, too few answers

    In today's IT industry it's relatively easy to have a modest awareness of what's going on, but to have an in-depth, detailed understanding of what's important to both vendors and buyers involves far more than skimming news releases, browsing Web sites, and reading white papers.

  • Aussies worth watching

    The spotlight falls on Fairport, Satsuma, Tru Life Anatomy, Interactive Freight Services, Pacific Teleports, PocketPhrase

  • Obstacles ahead for the online ads

    In 2008, online advertising will be challenged, the living room will increase its contribution to the carbon footprint, and Internet TV will drive the growth for traditional TV viewing, according to Deloitte's technology, media, and telecommunications industry (TMT) leader Damien Tampling.

  • Cable failures no conspiracy

    Four separate reported and confirmed failures of undersea cables serving the Middle East and North Africa over the last couple of weeks have inspired conspiracy theories as to what caused this rare coincidence. Whether any have validity, the fact is that undersea cable networks -- despite multiple layers of built-in reliability -- are highly vulnerable to deliberate attacks. As the economic importance of undersea systems grows, risks from sabotage must be considered.

  • Commercial convergence coming to you

    Telcos are now rolling out converged services on fixed and mobile networks, converting trials to commercial deployments. This year will see another spate of trials, as femtocell technology begins to become available.

  • Aussies Worth Watching

    This week Software Development, Blue Chip Consulting, Digisensory Technologies, Terra Firma, Cibis, and Sentry Networks are put under the spotlight

  • Security a real concern to Aussie SMBs

    Australian small and medium sized businesses (SMBs) believe security risks from mobile applications and social networking are key areas of concern, despite the majority having established security and storage systems and procedures in place. Moreover, a survey by Symantec revealed that SMBs continue to invest in security and storage solutions to prevent data loss and ensure regulatory compliance.

  • Skills shortages constrain ICT industry growth

    Australian ICT industry growth is being constrained by skills shortages in key industry sectors, along with a downturn in telecommunications employment and research & development (R&D) spending, according to a report released recently by the Australian Computer Society (ACS).

  • Small companies step up pace on storage

    The pace of consolidation and virtualisation in the Australian small and medium-sized business (SMB) market is progressing at a considerable rate, according to a new IDC report.