Stories by Peter Smith

  • Virtual horse rakes in $2.5 million per hour for Blizzard

    Last week, Activision-Blizzard released a new in-game item for its mega-hit MMO, World of Warcraft. This time out, it was the Celestial Mount and it was the first "usable" virtual pet that the company has sold (your character can ride it). They priced it at a whopping $25.