In most group-work scenarios, the ability of one team member to complete tasks successfully depends on other people's ability to provide feedback or to complete other tasks first. When I launched a website for my candy-making company recently, I quickly discovered that using my email inbox for to-do lists worked fine when I had only one person to manage. But it wasn't enough to keep track of team members' actions and responsibilities.
Stories by Shiyuan Deng
Customer relationship management (CRM) programs have a bad reputation for being overly technical, burdensome to implement, and a chore to use. This can certainly be true of some services, especially for owners of small to medium-size businesses who lack the funds or resources to customize the CRM properly to meet their company's needs. Salesforce, for example, is popular but not necessarily lightweight or easy to get off the ground.