National Warranty Services guns for growth
- 18 July, 2016 15:55
Australian IT warranty company, National Warranty Services (NWS) is clocking up 12 years of business and has plans to expand its market reach.
The company, which started in 2004, aimed to provide a different approach to the service offerings that were on the market through existing IT warranty companies such UEE.
National Warranty Services managing director, Don Card, shared some of his ups and downs in the industry during the past 12 years.
”It hasn’t always been an easy road, by any means, but we are so proud to have reached this milestone, and to have provided 12 years of continuous great service and innovation to so many Australian IT resellers and their customers,” Card said.
“It has been 12 years of constant improvement, particularly with our integrated systems development. We now have a suite of five tightly integrated powerful Cloud-based systems that cover every aspect of our business and warranty and service delivery.”
The volatility of the IT industry and constant change, not just the technology, but within the industry, have been some of the challenging factors that Card faces in the warranty sector.
To help combat some of these challenges, National Warranty Services developed a ‘patented’ Cloud-based warranty fulfilment system where a single warranty of any type could be instantly purchased and delivered by any NWS reseller to their customers.
NWS offers extended warranties for all manner of IT and consumer goods, including mobile phones, tablets, and GPS devices.
It still continues to provide traditional warranties along with an automated ‘batch’ process that automatically handles any number and mixture of warranties through an email or upload process.
Card has three main goals for the business, which is to significantly expand its market reach, grow into managed on-site services and expand into overseas markets such as USA and UK.
“We are definitely looking for partners that will help take NWS, not just to the next level, but several levels beyond where we are now, and maintain our core focus on service delivery, and constant innovation and improvement,” he said.
“For NWS specifically, as well as the Australian market, we would love to leverage our Cloud-based systems to expand overseas.
"Technically we could literally do so today, but we want to approach overseas markets such as the UK and USA in a more planned and structured manner.”
Card predicts that as the cost prices of IT systems move down, there will be more complete ‘replacement’ warranties, rather than ‘service’ warranties.
So what are some of the most valuable lessons that Card has learnt with being 12 years in business? Staying focused, never taking your eye off the business, always improve and be flexible, he said.