3Com announces first EIP partners

3Com has announced the first group of elite resellers to become 3Com Business Partners under its Education Industry Program (EIP) initiative.

National sales manager for education, Australia and New Zealand, Murray Baum, said there had been an enormous shift in school education. `We are moving into an era where multimedia is becoming more important, and schools will be looking at building network infrastructures to deliver those services. These partners will have the capacity to articulate, design and implement 3Com networking solutions for schools,' Baum said.

According to Baum, education is one of 3Com's largest and fastest growing markets. As part of the accreditation process to become an EIP partner, training is available covering both technical skills and also understanding the specific needs of schools.

Baum said the world was moving into a very strong information-based economy, and students were needing exposure to this. `I see the market development of this particular vertical being very long term because it's going to have to continue to re-engineer itself over a long period of time.'