Sydney-based distributor Intrepid is calling for Computer Telephony Integration (CTI) partners to cater to the middle-market demand for CTI in Australia.
"The integration of software applications and telephone resources has made mass-market computer telephone applications a natural progression for IT solution providers and their customer's current and future enterprise information systems," says Intrepid's MD Coral de Crespigny.
"In the past, mainly specialist developers and integrators at the top end of the enterprise market have developed CTI. Middle-sized enterprises have the need for the same type of solutions but suitably scaled products and channels to supply them have not been available."
Catering specifically to this hole in the market, Intrepid's Televantage system will allow up to 250 lines to integrate phone, fax, Web site and database. Intrepid supplies the enabling technologies for telco-enhanced services, call centres, enterprise messaging and voice mail and is looking for CTI developers, system integrators and IT solution providers who cater to the middle-sized market.
The local CTI industry alone has a current market value of $10 million, a figure which is rapidly increasing by 30 per cent per year, while the overall CTI market is worth significantly more.