Internet solutions and Web site developer NEMAS has launched a new business unit and product called GOLQ (Get On-Line Quick). The product is designed to assist in accelerating the rate at which small- and medium-businesses (SMEs)develop a presence on the Internet.
GOLQ's business development manager Tony Stein said the business model is basically a do-it-yourself Web-hosting service. It is designed to allow SME customers to log onto GOLQ's Web site (http://www.golq.com.au) where a wizard-based site-building tool enables even small businesses access to advanced features.
"No technological development skills are needed by the users,"said Stein. "It allows the small business sector to rapidly build dynamic Web sites with features that would otherwise be out of their reach financially."While chiefly marketed as a direct selling model, the GOLQ service also has the potential to be a value-add for resellers selling IT products and services into broad or niche small business communities. There is a distribution plan which allows for resellers to get a slice of the annual hosting/licence fee which allows for an ongoing revenue stream.
"The idea [for resellers] is that they will get 60 per cent of the annual licence fee, which is an annual payment," Stein said. "It is a great opportunity for resellers and because it is a continually-evolving process, there will be many opportunities for us and resellers to offer added value to the building and hosting of Web sites."Stein said that NEMAS is a Web site and Internet technology developer with 34 staff. It has been in business for four years.