BITS partners up to win SME e-commerce market

BITS partners up to win SME e-commerce market

Sydney-based e-commerce player Balanced IT Services (BITS) has moved deeper into the e-commerce market with the announcement of several key partnerships.

BITS will act as the integrator and infrastructure expert in its E-Solutions strategy while partners Great Plains will provide the financial software, Orion will customise that software and Microsoft Window's NT servers and Site Server E-commerce Edition software will bind it all together.

"We needed a strong financial offering for our e-commerce solution but didn't want to become a software expert. Great Plains wanted to become involved in e-commerce but didn't want to move away from its core competencies. And Orion has been fitting Great Plains products to customers for a long time. So this partnership made a lot of sense," explained John Perkins, managing director of BITS.

Partnering with Microsoft entitles BITS access to the software giant's technical engineers and consultants, who work in conjunction with BITS on the development of e-commerce projects, explained Perkins.

The initiator of the alliance, BITS was cautious in its selection process and had certain criteria that needed to be fulfilled. "We wanted to sell a maintenance-free business solution to the mid market. We looked at all sorts of people to help such as SAP, Arrow, Solution 6 and PeopleSoft, but in the end Great Plains was the best fit. We have complementary skills and a similar customer base," Perkins said.

The partners are already in negotiations with several potential customers and an e-commerce forum last week attracted a lot of interest, Perkins added. "BITS' strategy is to start small and develop a business's e-commerce capabilities. People were amazed when we said we could get them started with a Great Plains, Orion and BITS financial solution for about $6000, rather than the hundreds of thousands of dollars they have been quoted in the past."

BITS also claims to offer the only PC-based e-commerce solution to the Australian small and medium enterprise (SME) market, a segment that Perkins believes is rapidly adopting e-commerce initiatives.

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