APT lands distie deal for Quicklink pen

APT lands distie deal for Quicklink pen

Sydney distributor Advanced Portable Technologies (APT) has been appointed the sole national distributor of the Quicklink pen from Israeli-based vendor Wizcom Technologies.

The QuickLink is a pen-shaped optical scanner with stand-alone optical character recognition (OCR) capabilities. It allows users to scan a word and instantly view its translation or definition on a PC, mobile phone or handheld device screen.

"With more than 1000 pages of scanned text able to be stored in the Quicklink pen and transferred to PC, laptop, PDA or cellular phone, it makes life so much easier for today's road warriors," said Felix Wong, managing director of APT.

Traditionally a PC peripherals and laptop distributor, APT entered negotiations with Wizcom "hesitantly", according to Wong. "We realised, though, the product fitted into our distribution strategy, [now] focusing on handheld units," he said.

Having entered the mobile PC market a year ago, APT plans to bundle Quicklink with Palm PCs for free, Wong said, declining to comment on any local deals in the pipeline.

The Quicklink pen retails for $390. Local resellers include WC Penfolds.

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