Currency affects the price of Apples

Currency affects the price of Apples

Another vendor price list will shortly bite the dust, with Apple set to hike prices across its product range, in line with the falling Australian dollar.

Prices will increase by around 8 per cent on average. Apple has notified its channel a week before the prices are due to come into play on November 6.

Apple dealers have been expecting the hike. Some, like Next Byte co-director Crawford Giles, prefer to see the silver lining in the situation, as the Australian dollar continues to reach new lows against its US counterpart.

"It [the price rise] is consistent with what is happening with other third-party products," he said. "And on a relative basis, some products have come down because the prices haven't been raised. For example, the coolest product on the market -- the Cube -- will not increase."

Similarly, 15 inch flat screen and 17 inch display monitors will remain at the same price, he said.

"There have been inklings of a rise for a while and you just have to look at the value of the dollar. Our pricing structure is on a percentage basis, so in a way it could be good for the channel," Giles added.

The iMac range, eight products in all, will increase between 6.5 and 8.5 per cent. So too will the four models in the iBook series. PowerMacintosh product prices will rise between 7 and 10 per cent and PowerBook G3s will go up by 6 and 6.5 per cent.

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