Networking distributor Lan1 is set to help Iomega ramp up its fledgling NAS channel, signing a distribution deal to take on the storage vendor’s NAS line. Iomega had launched its SMB-focused NAS range in Australia at the end of May.
Iomega has also hired a business development manager for its network storage solutions. Greg Cullen joined the vendor two weeks ago.
Cullen, returns to the IT channel in Australia after four years as branch manager for IT reseller, Elcom.
His Australian experience includes stints at Tech Pacific and Toshiba Australia, where he was a national retail manager for three years, before transferring to the UK and heading up its reseller partners there.
Cullen was in Melbourne last week meeting with Lan1’s Victorian team, ahead of setting up channel initiatives for the NAS products. “It’s my intention to increase awareness of Iomega’s NSS solutions and challenge the dominance of traditional network storage and server vendors in Australia and New Zealand. The partner program is designed to recruit a focused group of VAR’s targeting vertical markets."
Senior Manager (ANZ) at Iomega, Scott Dillon, said: “Greg sees his new role as a greenfield opportunity to aggressively grow Iomega’s NSS business from the ground up. His objective will be to take a complete Disaster Recovery bundle to the reseller channel."
Iomega expects to round out it’s storage offering with when its range of three tape storage products make their debut. The range is expected to begin customer shipments in mid-to-late August.
The vendor was also set to bring out branded media to increase awareness of the Iomega name, Dillon said. Its distributors were beginning to order the Iomega brand CD-RWs and DVDs now.