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Interwoven Introduces Extranet Solution, Enabling Companies to Expand Revenue Channels and Reduce Partner Support Costs

  • 11 November, 2004 11:54

<p>Powerful New Publishing Technology with Industry-Leading Ease-of-Use Allows Rapid Deployment of Extranets by Business Users</p>
<p>Sydney, Australia, November 11, 2004 – Interwoven, Inc. (Nasdaq: IWOV), provider of Enterprise Content Management (ECM) solutions for business, today unveiled the new Interwoven Extranet solution, empowering companies to expand revenue channels and reduce partner support costs. Unlike other content management systems which require complex IT intervention, the Interwoven Extranet solution enables business users to easily build and rollout extranets, while providing IT with the tools to maintain a high degree of control and security. Powered by new WSIWYG (What You See Is What You Get) content publishing technology and based on Interwoven’s flagship TeamSite software, the Interwoven Extranet solution integrates with commercial or custom developed Web portals, portable devices and e-mail systems enabling companies to reach their business partners wherever and however they work.</p>
<p>Competitive markets and economic pressures have led companies to seek new ways to increase the efficiency and profitability of their relationships with suppliers, distributors, and agents. Although partner extranets can greatly improve information sharing and collaboration among companies, extranets have historically necessitated a high level of IT management, making it difficult for widespread contribution from business users to keep extranet content fresh and relevant. Further, the time and cost required to create and maintain extranet sites often limit deployment and undermine much of their revenue-enhancing and cost-saving potential.</p>
<p>The Interwoven Extranet solution leverages the proven Web Content Management (WCM) capabilities of Interwoven TeamSite software to meet the increasing demand from business users for greater ease-of-use, while also addressing IT’s need to enable scalable and repeatable extranet processes. As a result, enterprises can address a broad range of partner initiatives by reaching out to greater numbers of trading partners with personalised, self-service extranets that streamline the flow of targeted, relevant information. This is especially critical in the highly competitive financial services market in which firms compete for the mindshare of brokers and agents who sell financial products from many different firms. Because current extranet solutions are expensive to build and maintain, firms have limited the rollout of personalised extranets to only a handful of revenue-generating agents. Reducing the time and cost associated with building custom extranets, the Interwoven Extranet solution enables firms to rapidly launch sites to build loyalty and maximise revenue potential with all their top-tier brokers and agents.</p>
<p>Companies in the manufacturing industry also benefit from effective extranet sites by reducing channel support costs by as much as 85 percent. One Interwoven customer who has already achieved a significant return on investment from their extranet initiatives is Toshiba America Business Systems. “By leveraging Interwoven technology, we created a successful dealer extranet, which has enabled us to significantly reduce channel support costs, resulting in $350,000 in annual savings through the elimination of printing and mailing of marketing collateral alone,” said Denise Wallace, director, eBusiness planning and development at Toshiba America Business Systems.</p>
<p>“Extranets have always shown great potential for streamlining a company’s revenue-generating activities, but the complexities involved in providing non-technical business users with the ease-of-use they require, while still meeting IT’s demands for control, have prevented many companies from using them effectively,” said Kevin Cochrane, vice president, WCM products and solutions at Interwoven. “Unlike other solutions on the market, the Interwoven Extranet solution is designed to empower business users across the enterprise to quickly and easily build and rollout extranets, making the bottom-line benefits of extranets available to every company.”</p>
<p>The Interwoven Extranet solution is based on powerful multi-site management and WSIWYG publishing technology. As a result, companies benefit from an intuitive content management and component-based site publishing environment that enables non-technical business users to quickly and easily create, edit and publish Websites. Key features of the Interwoven Extranet solution include:</p>
<p>•Advanced Site Publishing — New WYSIWYG publishing capabilities empower business users to rapidly design page layouts, contribute content and launch new extranets for their most valued partners—all within accepted content publishing processes</p>
<p>•Component-Based Assembly — Business users can choose from a gallery of approved Web building blocks for assembling extranet pages quickly, easily, and without coding. Components can be deployed an unlimited number of times, in any combination, and across multiple pages, enabling organizations to scale their productivity capacity through content and component reuse</p>
<p>•In-Context Review and Edit — Authorised business users can easily modify content in the context of any Web page they are browsing without having to login and go to a separate CMS Web interface</p>
<p>•Multi-Site Management — Enterprises benefit from advanced central management capabilities, which provide a consolidated environment to manage dozens of independent extranets with high security, scalability, and usability</p>
<p>Interwoven Enables Increased Efficiency Across All Web-Based Initiatives</p>
<p>The introduction of the Interwoven Extranet solution follows the recent announcement of the enhanced Interwoven Intranet solution, which is providing companies with unmatched multi-site management and usability. Also based on Interwoven’s leading TeamSite software, the Interwoven Intranet solution simplifies intranet publishing and site management, empowering enterprises to improve workforce productivity, streamline IT processes and reduce business risk. With the company’s new intranet and extranet solutions, Interwoven continues to lead the industry in providing customers with the most complete WCM offering to manage all their Web-based initiatives—from their external Websites to intranets and extranets. For more information on the Interwoven Intranet solution, please visit</p>
<p>The Interwoven Extranet solution will be generally available in December 2004.</p>
<p>About Interwoven</p>
<p>Interwoven, Inc., provider of Enterprise Content Management solutions for business, enables organisations to unify people, content and processes to minimise business risk, accelerate time-to-value and sustain lower total cost of ownership. Interwoven delivers deep industry-specific solutions which reduce business process cycle time from initial collaboration through design, production, sales, marketing, legal review, IT and service. Interwoven leads the industry with a service-oriented architecture today and easy-to-use, best-in-class components and solutions. Today, more than 3,000 enterprises, law firms and professional services organisations worldwide are Interwoven customers including British Telecom, Ford, Freshfields Bruckhaus Deringer, General Motors, Jones Day, Motorola and Yamaha. Interwoven is headquartered in Sunnyvale, Calif., with offices around the world. For more information visit</p>
Media Contacts:
Rob Stirling
Markom Marketing
+61 2 9977 8922</p>
<p>Andrew Antal
+61 2 9922 9700</p>

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