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One year later, the AMD Opteron processor transforms the enterprise

  • 22 April, 2004 14:05

<p>AMD today celebrates the one-year anniversary of the AMD Opteron processor, boasting a list of leading OEM supporters recruited through out the year, including; Fujitsu-Siemens, HP, IBM and Sun. The processor has also received 14 industry awards recognising its groundbreaking architecture, having been the first 32 and 64-bit compatible processor to enter the enterprise space.</p>
<p>In a demonstration of AMD’s continued efforts to strengthen its commitment to the developer community, AMD has also announced its membership of the Open Source Development Labs (OSDL), and recognised the leadership role taken by the open-source community to optimise software that allows customers to deploy the powerful performance of the AMD Opteron, AMD Athlon 64 FX, and AMD Athlon 64 processors.</p>
<p>John Robinson, AMD country manager, Australia and New Zealand is available for comment on the anniversary of Opteron looking at local market response and momentum.</p>
<p>For further information or to talk to John, please don’t hesitate to contact Kate Andrews or Elizabeth Dawson at Howorth Communications on (02) 9904 4533 or email pr@howorth.com.au</p>
<p>ONE YEAR LATER, THE AMD OPTERON™ PROCESSOR TRANSFORMS THE ENTERPRISE</p>
<p>— HP, IBM and Sun join AMD to recognise the companies and partners behind the overwhelming success of the AMD Opteron™ processor —</p>
<p>New York—April 22, 2004—AMD (NYSE: AMD) today celebrates the one-year anniversary of the AMD Opteron™ processor, which transformed the enterprise with groundbreaking architecture, world-class 32-bit performance and an ecosystem committed to the development of an industry-standard 64-bit solution.</p>
<p>One year ago, AMD introduced the AMD Opteron™ processor, the world’s first 32-bit and 64-bit processor compatible with the x86 architecture. As a result of overwhelming customer demand, leading OEMs—Fujitsu-Siemens Computer, HP, IBM and Sun—are currently shipping AMD Opteron processor-based systems. More than 250 OS and ISV partners support AMD64 technology including Computer Associates, IBM, Microsoft, Oracle, RedHat, Sun, SUSE LINUX and VMware. Enterprise customers in diverse industries such as computer-aided engineering, digital content creation, entertainment, automobile manufacturing, petrochemical, pharmaceutical and financial services have installed AMD Opteron processor-based systems. Additionally, the AMD Opteron processor has garnered 14 industry awards, including the InfoWorld Readers’ Choice Award for Best Processor/Component and PC Magazine’s Technical Excellence Award.</p>
<p>“Just one year ago, 64-bit computing was an elite class of computing accessible to only a small percentage of the market. This all changed with AMD64,” said Dirk Meyer, senior vice president, Computation Products Group, AMD. “AMD is leading the industry to pervasive 64-bit computing with industry-standard AMD64 technology featuring our Direct Connect Architecture—a smart approach to architectural design that vastly improves overall performance.”</p>
<p>“AMD has helped change the industry landscape by establishing the AMD64 technology as the first platform to bring 64-bit computing to the x86 architecture. OEMs who have added AMD Opteron processor-based servers to their portfolios have expanded their addressable market for the x86 marketplace,” said Vernon Turner, group vice president of Global Enterprise Server Solutions at IDC. “The AMD Opteron processor gives enterprise customers flexibility and scalability with the investment protection of an industry-standard server platform.”
“A year ago, we showed the world the best way to get to 64-bit computing was with the AMD Opteron processor. We have continued to revolutionise the server market by essentially making 32-bit-only servers obsolete and forcing others to follow in our lead,” said Marty Seyer, vice president and general manager of the Microprocessor Business Unit, AMD. “AMD has paved our way into the enterprise with an industry-standard architecture that delivers world-class 32-bit performance and a simplified path to 64-bit computing.”</p>
<p>A true enterprise-class solution
“We chose to expand our product offerings with the AMD Opteron processor because we recognise the immediate performance advantages in 32-bit environments, which accelerates ISV adoption and further advances the future of 64-bit ecosystems,” said James Mouton, vice president, platform division, Industry Standard Servers, HP. “The ProLiant servers and blades incorporating the AMD technology simply gives us the ability to offer our customers more performance and more choice.”</p>
<p>“As the first OEM to announce support of the AMD Opteron processor and the first to introduce an AMD Opteron processor-based workstation to the market, IBM has worked closely with AMD to give customers the flexibility and performance to power intense computing applications,” said Dave Turek, vice president of Deep Computing at IBM. “As our customers continue to pursue new achievements in business and science through high-performance computing, we will continue to work with companies like AMD to offer the choices customers require.”</p>
<p>“Increasing customer demand for x86 solutions that are 32-bit and 64-bit capable, and deliver maximum performance led us to pursue a collaboration with AMD,” said Souheil Saliba, vice president of marketing and strategy, Sun Microsystems, Inc. “With the addition of AMD Opteron processors, we now have a competitive set of high-performance x86 systems that support the Solaris Operating System x86 platform, RedHat Linux and SUSE Linux. Our strategic alliance with AMD and collaboration on future joint technology development will result in a broad set of enterprise servers based on the AMD Opteron processor.”</p>
<p>AMD64: The direct connection to performance
With Direct Connect Architecture, AMD64 offers the enterprise more than just 64-bit extensions. AMD removed the bottleneck of a front-side bus and directly connected the processors, the memory controller and the I/O, resulting in improved overall system performance and efficiency. AMD is now positioned to target the key four-way server market for the data center that withered over the years. The flexibility of AMD64 with Direct Connect Architecture uniquely addresses the complexity and costs of bringing four-way solutions to market.
Also targeting low-power solutions for the data center, the AMD Opteron processors HE (55 watt) and EE (30 watt) for servers and workstations offer the most performance per watt of any processor in their class.</p>
<p>Going forward, AMD plans to continue to drive widespread adoption of AMD Opteron processor-based systems at all levels of enterprise environments — from high-performance clusters to blade servers. By working with OEM partners to deliver reliable, secure solutions with industry-leading performance, AMD will continue its tradition of customer-centric innovation.</p>
<p>About AMD
AMD (NYSE:AMD) designs and produces microprocessors, Flash memory devices and low-power processor solutions for the computer, communications and consumer electronics industries. AMD is dedicated to helping its customers deliver standards-based, customer-focused solutions for technology users, ranging from enterprises to government agencies and individual consumers. Founded in 1969, AMD is a Standard &amp; Poor's 500 company with global operations and manufacturing facilities in the United States, Europe, Japan and Asia. For more information, visit www.amd.com.</p>
<p>AMD JOINS OPEN SOURCE DEVELOPMENT LABS AND RECOGNISES COMMUNITY SUPPORT FOR AMD64</p>
<p>— Operating systems, applications, and tools &amp; management software
are now optimised for the AMD64 platform —</p>
<p>SUNNYVALE, CALIF.—APR. 22, 2004—AMD (NYSE: AMD) today announced its membership in the Open Source Development Labs (OSDL), demonstrating a continued and strengthening commitment between the development community and AMD.</p>
<p>AMD also announced recognition of the leadership role taken by the open-source community to optimise software that allows customers to deploy the powerful performance of the AMD Opteron, AMD Athlon 64 FX, and AMD Athlon 64 processors.</p>
<p>“The open-source community is made up of visionaries and technologists in the trenches who see firsthand the dramatic performance gains possible with AMD64,” said Marty Seyer, vice president and general manager of AMD’s Microprocessor Business Unit. “We’ve led the way in making pervasive 32- and 64-bit processing widely available with AMD64. In turn, the skilled developers in this open-source community have embraced the AMD64 platform, making it possible for many of the world’s greatest computers to tap this powerful technology today.”
"Open-source developers have a long-standing commitment to innovative technology," said Linus Torvalds. "By incorporating expertise from individuals and industry alike, Linux has extended its reach through the x86 platform on a global basis. 64-bit extensions represent another major step forward, and the open-source community was quick to recognise that potential."
OSDL is a global consortium dedicated to accelerating the growth and adoption of Linux and the support of open-source solutions in the data center and on the desktop.</p>
<p>"With the rapid increase of Linux deployments on AMD technology, AMD will be significant contributors to OSDL's continued success," said Stuart Cohen, CEO of OSDL. "We're pleased that AMD is joining OSDL as they will contribute a wealth of knowledge and expertise towards our mission of advancing Linux in the enterprise."</p>
<p>Some of the most notable open-source software projects for AMD64 range from high-performance computing and enterprise applications to small business and consumer software. AMD recognises the support from leading Linux distributors Red Hat, SUSE LINUX, Mandrakesoft and Turbolinux; Linux community projects like cAos, Debian, Fedora, Gentoo and Tao; and, UNIX projects NetBSD, FreeBSD and OpenBSD.</p>
<p>"SUSE has long been an innovator in the 64-bit Linux market and drove the Linux port of AMD64 in early 2000, enabling enterprise customers who were looking for performance enhancements available only through the 64-bit architecture to benefit from the stability and security of Linux," said Markus Rex, general manager, SUSE LINUX for Novell. "As a result, SUSE LINUX Enterprise Server for AMD64 is expertly tuned for AMD Opteron processors, combining leading Linux technology with a powerful architecture for high-performance computing."</p>
<p>"Red Hat has worked closely with AMD to help ensure that Red Hat Enterprise Linux allows users to fully utilise the power and flexibility of AMD Opteron processor-based systems," said Mike Evans, vice president of Partner Development at Red Hat. "We are committed to providing our customers support for the most advanced technology available. Red Hat and AMD will continue to work together to move 64-bit computing on Linux into the enterprise."</p>
<p>In addition, open-source projects that continue to be optimised for AMD64 include the GNU Compiler Collection and debuggers, MPICH, as well as LinuxBIOS for cluster configurations, and Apache, Sendmail and MySQL IT infrastructure applications.</p>
<p>About AMD
AMD (NYSE:AMD) designs and produces microprocessors, Flash memory devices and low-power processor solutions for the computer, communications and consumer electronics industries. AMD is dedicated to helping its customers deliver standards-based, customer-focused solutions for technology users, ranging from enterprises to government agencies and individual consumers. Founded in 1969, AMD is a Standard &amp; Poor's 500 company with global operations and manufacturing facilities in the United States, Europe, Japan and Asia. For more information, visit www.amd.com.</p>
<p>AMD, the AMD Arrow logo, AMD Opteron and combinations thereof, are trademarks of Advanced Micro Devices, Inc. Other product and company names are for informational purposes only and may be trademarks of their respective companies.</p>
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