Data analytics and marketing services provider Skyfii has signed a one-year contract with Australian property investment firm ISPT.
As part of the deal, Skyfii will deploy its IO Insight, a data analytics solution that will run across 32 retail and commercial towers in Australia.
ISPT, who holds a $17.1 billion portfolio, is an investor and developer of commercial, retail, industrial and residential properties in the country.
ISPT was looking for a solution that would allow for the provision of an analytics reporting suite to measure the performance of their portfolio of shopping centres and commercial office towers.
Now, ISPT will have access to critical venue management insights including volume of customers, dwell time and frequency of customer visits.
This is one of many recent contracts signed between Skyfii and property groups including Scentre Group, the GPT Group, Mirvac, Aventus, Lewis Land Group and IPOH.
"As a leading Australian property investment fund, Skyfii is proud to be in partnership with ISPT as they look to generate greater customer insights to improve the performance of their portfolio of properties," said John Rankin, COO at Skyfii.
In June, Skyfii signed a two-year master services agreement to roll out its software-as-a-service platform across 120 Nado's restaurants in Australia.
In July, the deal was expanded to include a further 400 global restaurants within the data analytics and marketing services company's three-year contract term.