Fuji Xerox Australia names new managing director

Fuji Xerox Australia names new managing director

Sunil Gupta goes back home to the US, as Takayuki Togo takes his place

Fuji Xerox Australia has appointed Takayuki Togo as its new managing director, effective 1 October.

Togo replaces Sunil Gupta, who will be returning to the US after he "completed his assignment" according to Fuji Xerox Australia.

Gupta has been with the company since 1979 holding various senior roles including president and chief executive of international partners, based out of Palo Alto in the US.

Before that, he was the president of Fuji Xerox Asia-Pacific's Malaysia operations.

"He (Gupta) has been pivotal in Fuji Xerox Australia’s business transformation over the past two years,” a company statement said. "This turnaround effort has put the company back on the path to a bright future financially and operationally.

"Now in a position of strength, the organisation is focused on delivering exceptional results for employees, customers and all stakeholders."

Prior to taking on the top role, Togo was the senior general manager of marketing for Fuji Xerox Asia Pacific - his experience stretches many leadership roles involved in marketing and corporate strategy.

"Australia is a market of enormous potential,” Togo said. “I’m thrilled to be leading Fuji Xerox Australia and will make it a growth driver for the entire Fuji Xerox organisation.

"I also want to thank Sunil who led this company to be leading other operating companies in providing best solutions and services that meet customer needs."

Togo was also one of the executives that flew to New Zealand as a sign of its commitment to the market, after the company was rocked by an accounting scandal.

The accounting problems discovered in Australia and New Zealand in June 2017, saw the vendor pay more than $1 million to a former managing director to leave the company after it was discovered that the “inappropriate” accounting practices that have rocked the provider emerged during the top executive’s tenure.

In January, Fuji Xerox Printers' local operation was integrated with Fuji Xerox Australia with the combined business focusing on direct business, sources close to ARN indicated at the time.

Of more than 50 Fuji Xerox Printers' (FXP) staff in Australia, just four were offered a full-time position after the integration of the business into Fuji Xerox Australia, sources said.

The news of the integration came a day before Fujifilm Holdings announced its plans to acquire Xerox Corp in a US$6.1 billion deal, combining the US company into their existing joint venture to gain scale and cut costs amid declining demand for office printing.

But the deal has since come undone after Xerox spotted accounting issues within their Fuji Xerox joint venture and now Fujifilm has threatened to compete against Xerox in Asia Pacific and challenge it in America and Europe if it failed to renew its technology agreement in 2021.

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Tags fuji xeroxnew appointmentsSunil GuptaTakayuki Togo

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