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Iomega and Renaissance part ways

Iomega and Renaissance part ways

Storage vendor Iomega has ended its one-year relationship with New Zealand distributor, Renaissance, and announced Tech Pacific will be retained as its sole representative in the country.

Iomega’s senior manager A/NZ, Scott Dillon, said the termination of the agreement with Renaissance was reached by mutual consent.

“They [Renaissance] wanted to focus on brands they had sole distribution privileges with,” he said. “Neither Iomega nor Renaissance were satisfied with the level of business.”

Dillon said the new exclusive arrangement with Tech Pacific would remove any confusion in vertical markets like retail, where both distributors had sought to sell Iomega products.

“Tech Pacific now knows it is guaranteed a return on any resources it puts into driving Iomega sales in New Zealand,” he said. “We are very satisfied to continue with the sole distribution arrangement and have no plans to appoint another [distributor].”

The Australian Iomega channel will remain unchanged with Alloys International, Daisytek, Ingram Micro and Tech Pacific continuing as distributors.

As previously reported in ARN, networking vendor 3Com also parted ways with Renaissance earlier this year, citing a desire to streamline its channel.


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