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Sendmail hunts locally for major resellers

Sendmail hunts locally for major resellers

Secure email provider, Sendmail, is on the hunt for local channel partners after quietly moving into the Australian market.

The new Sydney office is headed up by director of business development, Olavs Ritenis, who is also responsible for sales across Asia-Pacific.

"We have no local resellers yet; we're starting with a blank sheet of paper," he said. "Within the next 30 days we are looking to make some partner announcements."

Ritenis said the vendor was initially looking at a handful of channel partners. He said these would be large players such as HP, which was a worldwide Sendmail reseller, or Fujitsu.

"We're not looking for smaller operations selling antivirus and anti-spam then moving onto the next smallish deal," he said. "We're looking at organisations that have the expertise to service large enterprises with complex infrastructure."

Other Sendmail offices throughout the world have varying splits between direct and indirect sales, peaking at 90 per cent through the channel in Asia. Ritenis said he expected Australia would have an even split, similar to that developed in Europe. However, this could change depending on local market success.


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