The official launch of a new office and distribution centre in Flemington yesterday has marked the completion of Ingram Micro's recently announced centralisation and the beginning of a new chase for the number one spot on the country's distribution ladder.
The opening of the 9000 square metre facility comes in the wake of warehouse, administration and call centre consolidation of Ingram’s Melbourne operation and its shifting to Sydney in August last year.
Executive vice-president and president for Ingram Micro Asia Pacific, Hans Koppen, said the investment in the new facility reflected the market demand for increased efficiency and integration of the supply chain, as well as Ingram’s continued commitment to further investment into the growing Asia-Pacific market.
The new facility features a state-of-the-art call centre segmented into a white box trading group and three customer-size call centre areas processing between 1000 and 2000 orders a day, as well as a built-to-order configuration and diagnostics centre, warehouse and customer pick up area.
Responding to the question about the impact of operation consolidation has had on the reseller market, Koppen said that “local presence hasn’t got much meaning in a place and price-independent market".
Significantly, Ingram has taken an option on the lease of another facility in Flemington in anticipation of a significant growth in market share.
Koppen said Ingram expected to close the gap on Tech Pacific in two to three years.
Although the company had returned to profitablity recording a 14 per cent growth in the last year, Koppen said catching Tech Pac could not be achieved through organic growth, thus signalling that the company was on the road to potential acquisitions.
For a full interview with Hans Koppen, please see the next issue of ARN.