Empired Limited (ASX:EPD) has appointed John Bessey to the role of group general manager of sales and marketing.
Bessey will be responsible for developing and expanding business reach in A/NZ, APAC and the US across Empired’s entire portfolio of business technology solutions and services.
Empired managing director, Russell Baskerville, said Bessey brought a wealth of experience in sales and marketing leadership to Empired.
“Having witnessed the positive impact John has had on our New Zealand business where in a short period he delivered strong top line sales growth combined with outstanding client satisfaction scores, I am genuinely excited by the contribution he will make across our entire sales and marketing function.”
Bessey has had more than 25 years of experience in the IT sector. He was previously director of marketing and client development for Empired’s New Zealand operations, Intergen Limited, which was acquired by Empired in October 2014.
Prior to Intergen, he was Microsoft managing director in the Philippines and held senior sales leadership roles with Gen-I in New Zealand.
Most recently, he played a key role in the alignment of sales management across Australia which was undertaken during the December half.
He said, “I am very proud to have led the successful evolution of the sales and marketing function at Intergen over the past 18 months and I am excited by the opportunity to drive growth across the entire company.”
“I am passionate about client satisfaction and truly believe that the combination of Empired’s market positioning and services portfolio which is aligned to SMAC trends will provide a great opportunity to deliver on client expectations,” he added.