Global manufacturer of business printers and multifunction devices, OKI Data Australia, has added the Office Choice Group as the new member of its Australian dealer network.
Office Choice is a nation-wide, Australian-owned independent dealer group of stationery and office supply resellers.
Office Choice national merchandise manager, Craig Thompson, said as one of Australia's largest B2B office suppliers, it caters to a broad range of customers including SMEs, Government, educational institutions and personal customers.
It will source OKI products from OKI’s Australian distributor, Dynamic Supplies.
“OKI will complement our existing range of printers and consumables for the SME market.
“Its technology leadership, including its built-in LED technology, as well as its range of consumables, will be particularly attractive for our customer base, which is continuing to evolve and demand greater feature functionality,” he said.
“We look forward to satisfying market demand with the breadth and range of OKI products, which is also in line with our own strategy of being able to offer market leading solutions.”
OKI Data Australia Oceanic sales manager, Greg Mikaelian, said the organisation is now embarking on strategic omni-channel and business intelligence initiatives which will help its dealer network further grow their businesses in a highly competitive market.
“Office Choice provides OKI with national reach, a first class sales operation, and an approach to delivering great results in terms of overall customer experience and service.