Telecommunications company, M2 Group (ASX: MTU), has launched nbn Connect in a plan to dramatically increase competitive access to the national broadband network.
The wholesale offering, available immediately, mitigates high costs of management and connectivity to the 121 geographically dispersed nbn Points of Interconnect (POIs) and will enable retail service providers and national brand extenders to access the broad range of nbn products nationally.
It will comprise three separate service offerings:
• Brand Connect – a bespoke full service product that will decrease time to market for nationally recognised brands seeking to extend their product offerings and capitalise on the nbn opportunity. Brand Connect is a ‘turn-key' offering where M2 will manage as many or as few of the service aspects on behalf of its clients including voice and internet provisioning, product management, billing services, reporting, and front line customer service.
• Reseller Connect – a Layer 3 service targeted at telecommunication resellers that provides access to a broad range of nbn services. Service options will also include voice and Internet provisioning, and customer fulfilment.
• Network Connect – a Layer 2 service, offering very competitive full nbn access, aggregated on a state or national basis.
M2 Group chief operating officer, Scott Carter, said the nbn Connect service offerings will be complementary to nbn Co.’s progress and three-year expansion plan announced in October this year. In addition, he said it will reduce key barriers for new and existing services providers wishing to offer consumers and businesses access to nbn products nationally.
“A key barrier to greater consumer choice in nbn is the relatively high fixed costs associated with connecting to the nbn’s POIs for service providers. This is especially true for new market entrants, where the fixed costs of entering the retail broadband market can be a multi-million dollar exercise to gain access to the nbn POIs.
“M2’s NBN Connect mitigates these obstacles and provides a platform for existing service providers and new market entrants to offer a high quality, efficient and scalable solution to cost effectively offer their customers nbn services,” Carter said.
nbn Co chief customer officer, John Simon, mentioned M2's entry into nbn wholesale aggregation and backhaul introduces more choice for providers to offer retail services on a national nbn basis over the nbn network.
“We're encouraged to see the detail of M2’s nbn Connect service. Our preference is for the market to solve gaps in service and moves such as this one are great signs. More competition will drive greater choice for consumers, which can only be a good thing for families and business owners,” he added.