Melbourne-based technology services provider, Acurus, has created a new white label ISP platform allowing companies to provide tailored internet services to their customers.
The service can be tailored specifically to an organisation’s needs by Acurus, who will build the platform and equip the network as well as manage billing, customer support and integration services.
Acurus managing director, Jason Matser, said the launch of its ‘ISP as a Service’ comes at a time where brand loyalty was waning among Australian consumers.
“Internet savvy consumers are less ’sticky’ than ever before and are willing to switch their insurance provider, supermarket or energy company in an instant... even just to save a few dollars a week,” Matser said.
“Organisations who can provide customers with multiple service contracts (insurance, energy and internet for example) will realise greater opportunities for growing their average revenue per customer and retention rates.”
Acurus recently created a platform for newly launched broadband company, Tomi, which provides customers with pay-as-you-go broadband services.
Founder Andy Summerton worked with Acurus to help develop Tomi.
“If you use it, you pay for it. It’s that simple. With traditional internet offerings you are sometimes paying for what you don’t use. Especially if you have a holiday house or live in a share house,” Summerton said.