Chris Fry, former head of engineering at Twitter and Salesforce.com, has joined the board of advisors at Bigcommerce.
The e-commerce platform said Fry will work closely with product and development teams to accelerate the firm’s roadmap for expansion.
Fry said he saw parallels in the growth that Salesforce.com experienced in the late 2000s to what Bigcommerce is currently seeing..
“Bigcommerce is another example of a great Cloud-based software company that small and medium businesses can utilise to grow in ways that previously weren’t accessible to them. I look forward to working with the Bigcommerce engineering team to make this happen.”
Bigcommerce co-founder and CEO, Eddie Machaalani, praised Fry as a “revolutionary leader.”
“As we double the size of our engineering team worldwide, Chris will be a phenomenal resource to help us continue executing at a high level and delivering a platform that enables merchants of all sizes to sell and compete effectively online.”
At Twitter, Fry increased the engineering team from 500 to 1000. He the team credited with killing the “fail whale.” Fry’s team is said to have improved the firm’s infrastructure during a period of massive growth before, during and after the company’s IPO.
During his seven years at Salesforce.com, Fry was responsible for all platform software development. It is said he played a key role in the development of Chatter during a time when Salesforce.com grew its customer base from 12,500 to more than 100,000 with more than 3 million individual users.