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Whitebox strength continues

Whitebox strength continues

The efforts of multinational PC vendors to capture a slice of the whitebox market have been largely in vain. Preliminary Q3 figures from market analyst IDC show whitebox sales share grew 3.5 per cent on Q2 figures to capture 40.6 per cent of the overall PC market.

IDC reports that 522,000 PCs were sold in the third quarter of 2002. The third quarter is typically dogged by slow PC sales, but according to ANZ hardware analyst Darian Bird, this wasn't quite so pronounced. Most vendors experienced growth on the same quarter last year.

However vendors such as HP still had trouble maintaining market share. Although HP topped the vendor list with 18.9 per cent of the market, its share was down from 22.5 per cent in Q2. Dell again took second place with 11 per cent of the market. IBM regained third spot with 9 per cent of the overall PC market.

In desktops, Acer showed very strong sales - coming in third behind HP and Dell. Bird said the vendor was increasingly encroaching on the corporate space.

"Acer's strong performance has been across the board," he said. "Not only have they been winning large tenders in the education and government space, their retail presence has improved dramatically. Acer has released a wider range of products that is offered in several retail stores. This strategy is definitely paying off in terms of market share."

Toshiba maintained top position in notebook sales, with 25.3 per cent of the market.

"However HP, IBM and Dell certainly kept the pressure on in the rapidly growing market," said Bird.


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