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Queensland students win Startup Weekend with smartphone enabled immersive media device

Queensland students win Startup Weekend with smartphone enabled immersive media device

3D-printed head mountable display takes out Startup Weekend on Sunshine Coast

VR Smart View. A smartphone-powered display unit  which took top gong at Startup weekend on the Sunshine Coast.

VR Smart View. A smartphone-powered display unit which took top gong at Startup weekend on the Sunshine Coast.

Three Queensland university students have won Startup Weekend with a 3D-printed head-mountable display that uses a smartphone as a mobile immersive media device.

The Start Up Weekend, on the Sunshine Coast, saw more than 40 businesses pitch their ideas to judges and 140 spectators in a 54-hour event.

VR Smart View was announced the winner after the gruelling event and took home more than $15,000 in prizes.

VR Smart View is a head mountable display case that uses the smartphone as a mobile immersive media device.

Users can slot their smart phone into the headset, which the team are anticipating will retail for as little as $100, to enjoy 3D movies, games or engage in other smartphone related activities without any cords.

The VR Smart View team included three students from the University of the Sunshine Coast and two others.

The team consisted of Wilfrid Watson-Russell (Bachelor of Business & Art), Ben Lowe (Bachelor of Journalism), and Danum Harris-Lusk (Bachelor of Business Marketing & a minor in Entreprenership), Stephen Maher (owner of Metaweb a web and digital marketing company) and industrial designer, Neil Waldbaum.

An 11-year-old girl from Brisbane, Lili Haigh-Neale, came second with her app targeted at 10-15 year olds called IdeallyNow.

Layover were announced third and My Shift Match were awarded an honourable mention.

Judges said for the idea for mountable headset had the most commercial potential, in a market which is extremely hot right now following the sale of the Oculus Rift to Facebook for $2bn earlier this year.

They were impressed by the fact that the team had developed a 3D printed prototype, secured $450 in sales, and a potential multi-million dollar distribution deal, all in the course of the weekend.

Silicon Lakes co-founder event organiser, Aaron Birkby, who has been involved in six Startup Weekends across Australia and the US, says he believes that the Sunshine Coast achieved the largest start up weekend event outside of a capital city in Australia.

“This weekend has exceeded all other events I have been involved in, particularly being the first one that has been held here, and in terms of the number of spectators, number of participants and the caliber of ideas and outcomes," he said.

"The participants, mentors, organisers and sponsors should be very proud of themselves."

Innovation Centre chief executive, Mark Paddenburg, said the event, which was a joint initiative of the Innovation Centre and University of the Sunshine Coast School of Business, had facilitated an enormous amount of momentum and networking within the fast growing startup and technology eco-system on the Sunshine Coast.

“The Sunshine Coast has a number of exciting initiatives which will continue to drive this movement including the development of a digital strategy, the Innovation Centre Sunshine Coast and USC’s School of Business programs, as well as several networking groups.”


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Tags VR Smart ViewSunshine CoastLili Haigh-NealeDanum Harris-LuskNeil WaldbaumStartup weekendAaron BirkbyStephen MaherBen LoweSilicon Lakes co-founder event organiserWilfrid Watson-Russell

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