ASX-listed UXC (ASX:UXC) has purchased digital and ecommerce provider, White Labelled.
The value of the acquisition hasn’t been disclosed.
White Labelled specialises in delivering platforms such as hybris, Oracle Commerce, IBM WebSphere Commerce and Magento. It was founded in 2008 and is forecasted to deliver annual revenues of more than $6 million.
White Labelled has offices in Melbourne, Bangalore and Vietnam, and will become a part of the wholly owned subsidiary, UXC Oxygen. The business and leadership team will report to UXC Oxygen CEO, Stuart Dickinson.
According to a statement on the ASX, the acquisition enables UXC to provide services to supply a multichannel customer experience platform.
“White Labelled offers a fully outsourced service to some of Australia’s largest and well known multichannel and pure play retailers who collectively sell about $450 million online annually,” UXC managing director, Cris Nicolli, said. “The acquisition is a strategic move that will allow customers access to design, implementation and support services for digital and ecommerce solutions.”
Nicolli said combining its ERP capabilities in SAP, Oracle and Microsoft, will provide customers with a single view of both business-to-consumer and business-to-business customer interactions.
“We believe this type of integration is key to unlocking improved cost savings and value in demand and supply chain, and will bring to light a range of other business benefits,” he said.
White Labelled managing director, Paul Wilson, said operationally, this allows the company to focus on delivering its core competencies in ecommerce and better integrate the ecommerce platform with various ERP solutions.
“As the ecommerce industry continues to mature and the complexity of ecommerce projects increases, it’s imperative that we grow and increase our capability and scale to meet the growing needs of our customers,” Wilson said.