Ephox snares new partner to spread Web authoring tool

Ephox snares new partner to spread Web authoring tool

Brisbane-based software developer, Ephox has inked another partner deal for its popular HTML text engine, building on recent success with leading US content and document management firms.

The company has just signed up with BEA Asia and will see its EditLive! product integrated into the BEA WebLogic portal.

EditLive is a suite of tools which are based on Microsoft Word and Office that allows users to upload content to Web sites without a need to concern themselves with HTML coding. "We have produced Word in a browser. That is essentially what it is," said company CEO Mike Wallas.

EditLive! Comes in various flavours: EditLive! for Windows, EditLive! for Java and EditLive! for XML.

Last month the company struck major OEM deals with EMC Documentum, ATG and Open Text .

EMC has integrated EditLive! for Java into its Web Publisher Editor system; ATG, a provider of online marketing, sales and self-service technology, will bundle Ephox's EditLive! into its ATG Content Administration; and Open Text will bundle EditLive! XML and XHTML authoring technologies with its Livelink Web Content Management Server (WCMS).

Although EditLive! is designed to make life easier for those that pump content onto Web sites, it is not a consumer product. Wallas said it is designed to be integrated into existing enterprise content systems: The product ships with a SDK and tools to do basic integration.

Although OEM deals have been big for the company, Wallas said Ephox works closely with VARs and the ISV community to distribute the EditLive products. "Here's a tool to add value to their [VAR] solutions."

Local end users of Ephox's products include the Commonwealth Bank and Telstra.

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