Dicker Data has extended its distribution agreement with Hewlett Packard (HP) to embrace the full HP range.
Effective immediately, Dicker Data will gain access to the full range of HP printing and supplies products.
“At last,” Dicker Data chairman and CEO, David Dicker, said. “I have been trying for this day for over 10 years.
"We will now have the entire HP range, which will allow us to fully service our dealers and should provide a material increase in sales at DDR for next Financial Year. We have everything in place. I am very happy with the outcome.”
Director Commercial Channel Sales, HP Printing and Personal Systems, Margrith Appleby, said, “We’re delighted to expand our partnership with Dicker Data to include our printing portfolio of products. By extending the access to our printing products, we can now offer HP’s complete solution to Dicker Data’s SMB resellers.”