Motion Computing launches new A/NZ channel program

Motion Computing launches new A/NZ channel program

Mobility vendor aims to stimulate partner growth in A/NZ with a new partner initiative

Motion Computing has launched a Motion Valued Partner Program (MVP) targeting its A/NZ reseller network.

The tablet and mobility solutions vendor devised the new partner program to grow joint business opportunities in what it views as key vertical markets.

Motion Computing A/NZ country manager, Brett Gross, said the initiative extends across all partners, including distributors, resellers and ISVs.

“It is all about working with our partners to extend their own market reach, increase opportunities and drive more sales through our channel specific initiatives and corporate support,” he said.

As part of MVP, Motion will be providing marketing, sales and training resources to program members in a bid to bolster business for both the partners and their customers.

“These include, but are not limited to, external and internal marketing tools and programs to improve reseller visibility and drive sales opportunities,” he said.

Other resources provided as part of the program include corporate sales support, access to demo equipment and lead referral programs.

Training will be available through the vendor’s own Motion University portal, with on-demand webinars, seminars and technical support available.

Channel push

Motion Computing employs a 100 per cent channel model, and Gross said MVP will be tiered into silver, gold and platinum membership levels.

“This means there is a specific program to suit each individual partner,” he said.

At its core, MVP has been designed to benefit value-add partners and ISVs that have been accredited to the program.

“The program reflects the value and importance we see in partnering with dedicated, solution providers whose business goals align with theirs,” Gross said.

Patrick Budmar covers consumer and enterprise technology breaking news for IDG Communications. Follow Patrick on Twitter at @patrick_budmar.

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