Oracle is launching a new bundled offering - the Oracle Volumes Bundle (OVB).
Oracle Asia Pacific and Japan CTO, Stuart Long, said that by going with a pre-tested, pre-configured, and scaleable Infrastructure-as-a-Service solution, partners can accelerate the journey of customers into the Cloud.
He also said that the move is in an attempt to re-engage the market.
“We’ve started six to nine months ago building what we call OVB,” Long said.
“We brought several solutions to market and this is the next step, which basically moves up a maturity curve and allows customers to now offer services on top of that virtualisation bundle.”
As a result, customers can now start to build or deploy Cloud services by just adding this product on top of the existing bundles that Oracle has available in the market.
Long sees the market “changing and quite rapidly”, especially in the channel and distribution space, and likens Cloud to real time distribution.
“Typically, you have a supply chain where people would buy server, storage, software and networking, and integrate them together in six to eight weeks after they have started that process,” he said.
“They start to deliver the service that they were looking to do in the first place.”
Long said Oracle’s channel partners and resellers are started to come out with are bundles that allow them to do that at an infrastructure or database layer.
“They are also bundling their own software with Oracle’s stack, and deploying that as a way of going to market,” he said.
Oracle’s partners and resellers are advising customers that they can either purchase the vendor’s software and build the package for themselves, or purchase it as a service provided by Oracle through its Cloud offerings.
OVB comprises SPARC T4 or X86 servers, SL150 tape or 25xx or 7xxx disc storage.
It uses virtualisation and Cloud management software such as OVM for virtualisation, OL Linux for OS, and OEM 12c Cloud Control for Cloud management.
Patrick Budmar covers consumer and enterprise technology breaking news for IDG Communications. Follow Patrick on Twitter at @patrick_budmar.