As per the agreement, WhiteGold will distribute Sourcefire’s suite of security products – including the Sourcefire Next-Generation IPS (NGIPS), NGIPS with Application Control, Sourcefire Next-Generation Firewall (NGFW), and FireAMP Advanced Malware Protection.
Both companies have been in talks of a partnership for the past 14 months, and over that period, addressed their business needs and strategies for further growth.
Sourcefire A/NZ regional director, Chris Wood, said the company selected WhiteGold for its presence in key Australian states, technical value and channel marketing capabilities.
“WhiteGold also has proven systems that can be readily scaled to add incremental value, particularly in annuity, life cycle management and sales forecasting and pipeline management,” Wood said.
WhiteGold Solutions strategic advisor, Leigh Howard, said the partnership is a perfect fit as the company was seeking a vendor with technology in Next-Generation IPS (NGIPS), which is where it had a perceived gap in its portfolio.
“This agreement helps us to address the entire spectrum of security solutions in Australia and enables us to take full advantage of the market opportunity. We see strong alignment between Sourcefire’s channel partners and our own reseller customer base.
“Sourcefire is an upcoming tier 1 vendor and is beneficial to our brand as it further strengthens our security portfolio,” Howard said.
He also mentioned that enterprise and upper mid-market resellers will benefit the most from the deal as the company will be targeting its focus within that space.
WhiteGold attributed a recent report from IDC, which showed Asia-Pacific is the fast growing market for security appliances around the world, and it is set to increase to $US2.8 billion by 2015 in customer revenue.
WhiteGold said this represents a significant market opportunity for security solutions vendors in Australia.
The company will be bundling Sourcefire’s range of products with other vendor offerings.
“We’re certainly looking to leverage complimentary vendors and take solutions to the market. That has always been out approach as it adds more value to the resellers and they have a bigger solution to take to their customer base,” Howard said.