Retail sales of business software are looking decidedly more healthy than in recent months according to latest figures from market analyst Inform.
Business software sales began slipping in January, and by April they had reached an all time low. However in June the market bounced back with retailers reporting increased sales across all categories.
Sales across the market increased 52 per cent over May and even the category with the slowest growth rate; operating systems, managed an increase higher than experienced in previous months this year.
Development software was perhaps the most improved category with sales up by 82 per cent during June.
Inform reports productivity software was up 48 per cent in June, thanks largely to Microsoft Office sales. The launch of Office XP saw sales in Office software suites jump 158 per cent on May figures.
Upgrades and antiviral software also performed strongly, with shipments up 73 per cent and 60 per cent respectively.
The end of the financial year looks to have had a positive impact on financial software, with June sales recording a 72 per cent increase over the previous month. MYOB increased its market share by 8 per cent to take the number one position from Quicken, which lost three per cent of its market share over the month.
Creativity software sales also increased - up 52 per cent on May figures. Mattel Interactive remains the number one publisher in the sector, followed by Activision, which managed to knock Microsoft down to third with its Value line.