Flash memory products distributor, Cellnet, has signed on as the master distributor of Lexar and Kodak products in Australia.
The ASX-listed distributor has been distributing Lexar and Kodak products in Australia since July 2009.
Lexar is a brand of Micron Consumer Products Group Inc., a subsidiary of Micron Technology Inc. which manufactures a range of memory products for photography and video, card readers, high-performance USB flash drives, and mobile devices.
“Over the last five years, our business has steadily grown and increased its market share,” Lexar national sales manager, Richard Clarke, said in a statement.
“With this maturing market, however, we have determined that it is time to move to a new phase of distribution within the Australian landscape. The decision to appoint Cellnet as our master distributor aligns our overall strengths, brings economies of scale, and provides us with a stable platform from which to further grow the Lexar and Kodak product lines.”
The agreement came in to effect in September 2012.
Cellnet has distribution centres in Australia and New Zealand.