Despite a growth in mobile technologies, most Australian enterprises are not using mobile device management (MDM) software to manage apps and data on these devices, according to emerging technology analyst firm, Telsyte.
A new study by the firm, the Telsyte Australian Workforce Mobility Study 2012, showed only about 10 per cent of enterprises using dedicated MDM software to centrally manage mobile devices.
The company surveyed more than 250 CIOs and ICT decision makers within Australian enterprises.
Telsyte senior analyst, Rodney Gedda, said implementing MDM to manage devices will allow businesses to maintain control of their data regardless of if the smartphone is owned by the company or the individual.
“Even with the proliferation of more powerful smartphones in recent years, 52 per cent of Australian organisations are still purchasing mobile handsets and services for people to use for work, with the remainder allowing BYOD.
“This has allowed more consumer-oriented devices like the iPhone and Android-based devices to garner a greater share of the business smartphone market,” Gedda said.
According to the research, the most critical priority for the respondents when selecting a smartphone is mobile email.
“The most popular mobile applications used in business are general ones like e-mail, Web browsing and social media leaving a lot of potential for traditional PC-client applications like CRM, business intelligence and vertical industry apps,” Gedda said.
Other findings from the survey include:
- 40 per cent of respondents cited the iPhone as their preferred brand of smartphone.
- Android-based smartphones from Samsung and HTC are rising in popularity.
- Despite its current low penetration, CIOs are looking to support Microsoft’s Windows Phone 7 platform and the release of Windows 8 will provide them with another alternative.
- The BlackBerry PlayBook tablet is yet to make a significant impact – only one per cent of respondents utilise it.
- The reception of non-Windows media tablets in business has been positive with 46 per cent of organisations allowing the use of business-supplied media tablets for work.