Daisytek managing director, Paul Connelly said he has been looking to acquire regional distributors of office supplies with a view to making Daisytek the first national wholesaler for both IT and office consumables. "There is no national wholesaler at the moment, just regional players fed by the manufacturers," he said.
General Stationary Supplies was generating $12 million in annual revenues and was employing 26 staff. Connelly said all 26 employees would retained under Daisytek's ownership. The only exit being an amicable one with General Stationery's founder and father figure John Bolton, who leaves his two sons to continue his legacy under the Daisytek banner.
Connelly said General Stationary carried very few IT supplies. "This made it attractive," he said. "Instead of overlapping products, we are bolting on new product lines. We can do a lot of cross-selling - talk to existing Daisytek customers and see how they feel about including office supplies in their orders, and talk to General Stationery's customers about including IT goods. "We can offer a full basket of all the goodies people use at the desktop."
Connelly said Daisytek can ship orders directly to the end-user on behalf of the reseller. "They can concentrate on sales and marketing, and we'll take care of logistics and fulfillment," he said.