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Mionix gets a financial boost

Mionix gets a financial boost

Computer peripheral maker secures additional funding after a difficult 2011

Sweden based gaming peripheral vendor, Mionix, has secured new investment to the tune of four million SEK (about $570,000).

According to Mionix CEO, Peter Nygren, the fund raising came about after a “frustrating” 2011.

“There were staff changes and cash flow problems caused by rapid expansion, which also led to delays in our development of new products,” he said.

The move is designed to aid in the continued expansion of the company, which designs and develops computer peripherals that are targeted at gamers.

“We need this investment to bring Mionix to the next level and it is better to bring in an investment before our high season which is in Q3 to Q4,” Nygren said.

Mionix hopes to use the new investment be used for delivering “some existing products,” but the largest part is expected to go towards product development so that the company can extend its product range.

When asked whether Mionix be looking forward towards acquiring further investment in the near future, Nygren says the company has nothing planned on the horizon.

“With the current plan we should be able to manage with this investment to reach our goals, but we hold our doors open for opportunities,” he said.

Australian computing peripheral distributor and Mionix’s local partner, Anyware, is happy with the development.

“From a distribution standpoint, I am genuinely excited by some of the concepts that Mionix has on the drawing board,” Anyware national marketing manager, Cameron Anstee, said.

“I believe that they will become a major player in the gaming scene through innovation and quality, both now achievable because of this investment.”


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