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Mobotix’s first channel program to encourage partners’ involvement

Mobotix’s first channel program to encourage partners’ involvement

Multi-tiered structure to offer competitive advantage to eager partners

Security systems vendor, Mobotix, has unveiled its international multi-tiered channel network program designed to provide qualified partners with additional support, increased sales opportunities, and further profit.

The tier structure, which will be regularly reassessed, is headed by advanced partners, followed by the certified and registered. In order to qualify and move up the ranks, partners must prove a certain revenue level and attendance of certification seminars.

Advanced partners are those who have the highest level of volume turnover, as well as more than one person trained. This is followed by certified partners who have a lesser level of training and volume turnover, and registered partners who have the desire to engage with Mobotix, but may not have completed all criteria for certification.

“We want the international channel network program to provide our partners with the best support possible and to improve their business transactions, Mobotix business development manager for A/NZ, Dean Hobin, said.

Mobotix is therefore offering a range of pre- and post-sales support, a technical support hotline, and a range of tools and information such as special training, sales and project support, marketing materials, and press activities.

Additionally, Mobotix promises to provide support from the beginning of partners’ projects to the end.

Of course, partners higher up in the ‘food chain’ receive priority assistance, such as accelerated tech support, according to Hobin. This incentive encourages partners to show sufficient participation and involvement with Mobotix.

“It helps these partners to maintain a strong position in a highly competitive market,” Hobin said. “Innovative products combined with the corresponding expertise and services could mean the difference between one of our partners and their competitors and be the make-or-break factor in winning a project.”

The partner program is part of the vendor’s long term goals which aims to move it from the €100 million mark to €400 million over the next five years.


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