HD video collaboration company and division of Logitech, LifeSize, has promoted Colin Buechler, formerly the company’s senior vice-president of sales and marketing, to the CEO role.
Buechler held the senior VP of sales and marketing position at LifeSize before accepting the CEO position, and was formerly an executive at Dell.
“My goal is to make visual communication a part of everyday business collaboration,” Buechler said.
“I’m looking forward to continuing to drive growth and innovation within both the company and the video communications industry, bringing quality visual communication to anyone, anywhere.”
Since 2007, Buechler has built the go-to-market engine and co-developed the innovative product roadmap at LifeSize, and he helped oversee the company double in growth to more than 500 employees off the back of strong year-over-year sales.
“Colin Buechler’s experience growing the LifeSize business as the leader of sales and marketing, along with his background in strategy and building larger businesses, is what LifeSize needs to continue its success story,” Logitech chairman of the board and acting president and CEO, Guerrino De Luca, said.
“I fully trust in Colin’s leadership and vision for LifeSize.”
Previous CEO. Craig Malloy. will step away from day-to-day operations after nine years in the role, but is expected to continue actively participating through his vice-chairman position on LifeSize’s supervisory board.
“I am very pleased with the LifeSize team and what they have accomplished under Craig’s leadership,” De Luca said.
“Every growing company comes to an inflection point and LifeSize is there now.”