Communications distributor, Brightpoint, has inked a distribution services agreement with Jabra in a bid to offer the company’s complete range of car speakerphones and mobile headsets in the Australian retail channels.
It’s not the first time the company has struck a distribution deal with Jabra. In 2005, the company appointed Jabra in order to address the growing demand for mobile wireless hands-free headsets.
“A distribution agreement did exist between Jabra and Brightpoint, which ended due to the two companies taking different strategic directions,” a spokesman for Brightpoint told ARN.
“We now have a new relationship with Jabra in Australia and New Zealand, to distribute the company’s award-winning range of Jabra car speakerphones and mobile headsets. We are very excited about this partnership and anticipate great success for our two organisations in the A/NZ market.”
The Jabra gear is available in retail outlets including Dick Smith, JB Hi-Fi, Crazy Johns, Officeworks and Harvey Norman.
“Australia is an important market for Jabra, particularly the car speakerphone category,” Jabra Asia-Pacific managing director, Jonathan Tang, said. “We are delighted to work with Brightpoint, as their expertise in the mobile communications channel is impressive.”