The Government’s controversial carbon tax will bring the green issue back to the table – an issue that the IT industry is well poised to capitalise on, according to the Australian Information Industry Association (AIIA).
In ARN’s recent State of the IT Channel report, just six per cent of respondents claimed that Green IT was a major consideration for 2011. This report was compiled over December, before the Carbon Tax was announced.
Now, according to AIIA CEO, Ian Birks, Green IT can be expected to be a major concern again in 2011.
“Whether there’s a carbon tax or not, the ICT industry has a great role to play that hasn’t been fully explored yet,” Birks said.
“But a carbon tax will elevate the conversation again, and we want to make sure our industry is involved.”
A global report released last year, Smart 2020, claimed emissions could be reduced by as much as 15 per cent by the rapid adoption of smart technology, meaning that IT could be directly responsible for alleviating much of the concern around a carbon tax.
“We don’t have all the answers, but IT can offer really valuable technologies that Government and other industries haven’t realised yet,” Birks said.
In a release by the AIIA, Environment and Sustainability council chair, CSC Australia CTO, Bob Hayward, said “Regardless of the actual mechanisms we use to achieve any transition to a low carbon economy, there is no doubt that the ICT industry has a leading role to play.
"In some other countries around the world we see acknowledgment of this fact through such mechanisms as the establishment of GreenIT Advisory Offices and integrating sustainable ICT into economic stimulus programs.
"This shows that global leaders are realising the importance of ICT in driving economic growth while reducing emissions, cutting waste and controlling the spiralling costs of spending on energy.”