Synnex has inked a distribution deal to take on the range of MSI products.
MSI’s product portfolio includes mainboards, graphics cards, notebooks, all-in-one PCs, server/workstations, industrial computing, communication devices, consumer electronics and car infotainment products.
Synnex will primarily target SMB and national retailers with the range.
“With MSI in our portfolio, Synnex will be able to offer our customers a greater range of products. MSI will also be able to leverage our national network and industry expertise,” Synnex CEO, Kee Ong, said.
MSI Australia managing director, Jerry Hsu, said Synnex had established networks and relationships with many key channel partners and retailers nationally.
“We look forward to working with Synnex to launch MSI in Australia and grow the company’s presence and reach significantly,” Hsu said.