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BSAA takes action against Mojo

BSAA takes action against Mojo

The Business Software Association of Australia (BSAA) has initiated legal proceedings against advertising agency Mojo alleging copyright infringement of Adobe and Microsoft software.

The BSAA began investigating the agency several months ago and has already had one session of the case heard in the Federal Court in Sydney.

According to BSAA chairman Jim Macnamara, if successful, the action against Mojo could be the largest corporate case the BSAA has ever undertaken. To date, its largest case was a $210,000 judgement against Logic World, a company currently under liquidation.

Mojo is contesting some of the BSAA's claims, which all involve copyright infringements of Microsoft Office, Adobe Photoshop, Adobe Illustrator and Adobe Acrobat.

Macnamara said the organisation is seeking "substantial damages".

Macnamara recommends resellers use any publicity generated from such campaigns to convince their customers to contract them for third-party software audit services. He said legal costs often mean the BSAA loses money on a case. "Litigation is not a cost-effective solution to the problem," he said, "but it does send a message to the marketplace to create an environment that promotes legitimate sales."


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