Aus delegation to visit Comdex

Aus delegation to visit Comdex

The US Department of Commerce is organising an Australian delegation to visit Comdex/Fall - the world's largest trade show.

Held in Las Vegas each year, Comdex/Fall is expected to attract more than 2000 exhibitors with over 10,000 new products, and in excess of 250,000 attendees.

This year the show will be held from 17Ð21 November.

"It will be the place to test-drive solutions from the Internet and server technologies through to multimedia and OEM sources," said Duncan Archibald, a commercial specialist with the US Department of Commerce based in Sydney.

"It's a perfect occasion for computer resellers to get together with each other, and with technical experts from every corner of the industry," said Archibald. "Comdex/Fall is traditionally the first place computer companies showcase new products that will not be generally available until well into the following year."

At Comdex/Fall '97, Australian delegates will be able to use the Commerce Department's International Business Centre, as well as the department's matchmaking services - designed to assist in locating international business partners.

For information contact Duncan Archibald at:


Tel (02) 9373 9212 Fax (02) 9221 0573



Comdex/Fall '96 post-show audience analysisMore than 215,000 IT professionals participated in Comdex/Fall '96 - representing an increase in attendance of 4.4 per cent over Comdex/Fall '95. In addition, over 38,500 international attendees from 125 countries attended the show.

These statistics are part of a full analysis which included breakdowns of attendees by organisation type; the percentage that sell, resell, or distribute; profile of those with purchase power; and product category of purchasers.

Attendees represented the following types of organisations:

On average, companies and organisations represented by attendees had 3451 employees and generated approximate 1996 revenues of $US560 millionAlmost seven in 10 attendees were either executives (president, CEO, VP) or had technical responsibilities (MIS director, webmaster, systems analyst/programmer, PC maintenance) within their organisationsOn average, attendees spent two and a half days at the show, visited 96 exhibitors and spent 12 minutes with each exhibitorChannel and reseller organisations represented by Comdex/Fall '96 attendees sell, resell, or distribute to an average of 457 organisations.

Percentage of Channel/Reseller attendees who sell, resell or distributeDesktop platform systems 77%Computer peripherals 77%Networking/Communications products 76%Software applications 76%Computer accessories 76%Computer components 75%Desktop operating systems 72%Multimedia products 70%Internet/WWW products and services 66% servers 65%Network operating systems 64%Mass storage and components 64%Office systems/imaging products 60%Desktop publishing systems 51%Mobile and wireless computing 48%Software development tools/languages 45%Unix/Open systems 26%Large systems 19%

Follow Us

Join the newsletter!


Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.


Show Comments