Print management applications player, PrintSolv, has become the exclusive distributor for Evolved Office’s marketing solution.
The vendor specialises in a Web-hosted marketing resource product, which contains pre-written materials for online or printed newsletters. It carries over 300 articles that users can customise for their target audience.
Discussions became serious in the last four months and the distributor began to evaluate the product in September. PrintSolv will now resell access to Evolved Office in Australia and New Zealand.
While the company expects initial interest from copier and printer resellers, Tsiorvas hoped to open Evolved Office up to encompass office product partners as well such as stationers. The solution is scalable to businesses of any size, he said.
“Most dealers we’ve talked to generally don’t have their own marketing team, so a lot of their marketing initiatives tend to be out-of-the-box programs the vendors give them to localise and forward to customers,” Tsiorvas said. “With the Evolved Office solution, everything is ready to go and they don’t even have to come up with the artwork or concept.”
The new product complements PrintSolv’s core offering, FMAudit, which the distributor has been involved with for the past two years.
Evolved Office’s parent company, Image Network, is a division of Questex Media Group.