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Local partners weigh in on Cisco/Tandberg deal

Local partners weigh in on Cisco/Tandberg deal

Cisco’s decision to acquire videoconferencing vendor, Tandberg, for $US3 billion has sparked mixed reviews from Australian partners and integrators.

Under the proposed acquisition, Tandberg’s video endpoints and network infrastructure products will be integrated with Cisco’s collaboration offerings. Its CEO, Fredrik Halvorsen, will lead a new Telepresence technology group at Cisco.

According to Dimension Data chief technology officer, Gerard Florian, the proposed merger is a major boon to the IT integrator. It partners with both Cisco and Tandberg.

“We’ve seen Cisco increase its video skills in things like telepresence and I think this deal gives them access to a much broader suite of products, so it’s very good for Cisco and it’s very good for us because we’ve got a relationship with both organisations,” he said.

“From the customer’s point of view, it is an ongoing evolution of the applications sitting on the network.”

Express Data general manager of vendors, David Peach, agreed customers and partners of the two companies would see strong benefits come from the deal.

“There’s going to be better interoperability and a better end-to-end solution available to partners, so rather than reducing choice, I think it’s going to give partners an even more compelling video storage solution to take to their end-user customers,” he said.

But BT general manger of portfolio and partnerships, Nathan Bell, said the deal would not create an all-dominating vendor and that business would continue as usual.

“For us, I think this is just another development in the market as we see normally,” he said. “I don’t think this is a situation where it’ll be, ‘wonderful, we only have to deal with one company’ because it’s just not the case and there are some very strong video providers that will continue to operate.

“Once a company embarks on a journey for a video platform, it really depends on what their requirements are.”

Several other Cisco and Tandberg partners declined to comment for this story.


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