In a project partially funded by the South Australian and Federal Governments, Adam Internet will rollout its WiMAX service in blackspots across the Adelaide metropolitan area.
Adam Internet has built up a list through recording rejected customer broadband orders. There is a strong focus on the southern regions, which will be connected first.
This is the first deployment of Adam Max and it will be a 15-month implementation process with the first connection expected to be up and running in October.
With 95 per cent of its customers based in metropolitan Adelaide, Adam Internet secured the project through a tender process initiated 12 months ago. According to a press statement by SA Information economy minister, Michael O’Brien, the company was selected based on its strong track record.
The SA government is investing $3 million for initial infrastructure acceleration and the ISP is putting in $12 million for the rollout.
Adam Internet will receive $2000 from the Australian Broadband Guarantee for every eligible customer that has been denied a broadband service in Adelaide’s metropolitan area. The subsidy will go towards the setup cost for customers.
He said WiMAX is the most logical choice to fix the blackspot problem as it operates much better than other wireless options on the market.
"3G services have high latency and a low download cap so things such as YouTube and online games are rendered useless," Hicks said. "But WiMAX is exactly the same as metro comparable broadband in terms of cost, pricing, data and throughput."
The ISP will artificially limit download speeds to 12Mbps, with upload speeds of 2Mbps, similar to the company’s ADSL2 service. Adam Internet has not ruled out ramping up the speed cap.
As for the tight rollout schedule, the company is certain that it will complete the project within the 15 month timeframe.
"We haven’t tried to reinvent the wheel anywhere," Hicks said. "We already have an existing fibre network that covers the majority of Adelaide’s metropolitan area so we are using that backhaul wherever we can and using existing mobile phone infrastructure everywhere else."